I decided to work with SciTube as I support new ways of publication, and in many ways this is better an article in a journal. An animation allows intuitive connections and can explain in a few seconds, text that will be understood by a reader only after several sentences or paragraphs. For example, a few animated seconds may need a page of writing as text. In our fast pacing world, time is a valuable resource and saving it by showing an idea quickly is very valuable.

I enjoyed my experience working with the SciTube team, and in particular their willingness to listen to our concerns and work with us through as many iterations of the script as required until we were happy. I look forward to our video reaching new audiences and opening doors to venues that I would not have predicted.

I wanted to find a way to spread my scientific results on olive oil, a popular food commodity in my country, to a wider audience compared to the audience of scientific journals. After working with SciTube, the results of our study are now available to olive oil producers. Also, SciTube has helped us with one of our main commitments to our funding agency, in the popularisation of scientific results obtained using their funds.

Working with SciTube is a great way to communicate research to a new audience. The professional content works well for social media promotion of your work, and is a great learning resource to introduce students to a new topic.

I enjoyed working with SciTube, as they transform scientific language into simple ideas, and I particularly enjoyed their synthesis of my research paper. I recommend SciTube to all of my peers who want to communicate their studies in a simple and clear way.

I will disseminate my video on my personal webpage in my institution and research centre. My funding agency will be very pleased because I have communicated my research in a format that can be understood by non-specialists.